Monthly Archives: May 2010
Do you have an eBook that is not generating the traffic or interest you. . . more
Posted in Content Design, Content Marketing Examples, eBooks | Tagged Content Design, Content Distribution, eBooks, Email Marketing, Facebook, How-To, linkedin, Samples, Social Media, Twitter
Author: Sarah Mitchell
Sarah Mitchell is Director – Site Content at AMMA www.miningoilandgasjobs.com. She is responsible for developing content marketing and community engagement strategies designed to attract jobseekers to the Australian resource industry. Sarah lives in Western Australia and frequently speaks on topics related to Content Marketing and Social Media. She's also the Australian editor for Chief Content Officer magazine. Follow her on Twitter: @globalcopywrite.
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Author: Lisa Petrilli
Lisa Petrilli is Chief Executive Officer of C-Level Strategies, Inc., Chief Operating and Marketing Officer for the global To Be a Woman platform, and Chief Relationship Officer for CEO Connection. She is passionate about cultivating visionary leadership.
Lisa is also the author of, “The Introvert’s Guide to Success in Business and Leadership,” an Amazon Best-Selling eBook and “Hot New Release” on its launch day. The eBook is featured at Huffington Post, is available at www.TheIntrovertsGuide.net, and inspired her Harvard Business Review article, “An Introvert’s Guide to Networking.”
She blogs about leadership at her own Visionary Leadership Blog, for the Lead Change Group, and her blog posts are syndicated at Lead Digital, Business to Consumer, and Alltop.
Lisa is also Co-Founder and Co-Leader of Leadership Chat, www.LeadershipChat.net, a Twitter chat held every Tuesday evening that is attended by leaders from around the globe and is on pace to drive 500 million online impressions annually.
She is a consultant, blogger and advisor at Content Marketing Institute, can be found on Twitter as @LisaPetrilli, and may be reached at Lisa@CLevelStrategies.com.
Other posts by Lisa Petrilli
Author: Keith Wiegold
Keith Wiegold is Chief Content Evangelist of Nutlug, a content marketing consultancy. He has created C.A.R.E ™, a proprietary strategic framework for Customer Acquisition and Retention through Engagement, as well as N-Gauge Level™, an engagement measurement system. Along with his position as adjunct professor at Northwestern University’s Medill School, Department of Integrated Marketing Communications, Keith has worked for several of the leading and pioneering agencies in custom content, nationally and globally. Follow him on Twitter @ContentKeith.
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Author: Clare McDermott
Clare McDermott founded SoloPortfolio in 2007 on the premise that professional service firms need support from marketers with financial and operational work experience. Clare holds an MBA in Marketing and Finance from the F.W. Olin Graduate School of Business at Babson College and an MA in American Literature from Washington University. She is passionate about writing, design, cycling, and virtual entrepreneurship. You can find her blogging about content marketing for professional service firms at Studious or follow her @soloportfolio.
Other posts by Clare McDermott
5 Ways to Extend the Reach of Your eBook
Do you have an eBook that is not generating the traffic or interest you. . . more