Author Archives: Brendan Cournoyer

Brendan Cournoyer

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Brendan Cournoyer is a content manager at Brainshark, which provides business professionals with a cloud-based solution to create, share and track online video presentations that are mobile-ready. For more musings on the world of content marketing, SEO, and more, follow Brendan on Twitter @brencournoyer. You can also find more tips and ideas on using PowerPoint and video to enhance your marketing strategies by visiting the Brainshark Ideas Blog.

3 Things to Look For when Hiring a Journalist for Content Marketing

There are several areas of experience and specific qualities that marketing organizations should look for when hiring a journalist or reporter for content marketing. Here are the essentials.

Posted in How-To, Managing the Process | Tagged , , , , , , , | 40 Comments

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Author: Brendan Cournoyer

Brendan Cournoyer is a content manager at Brainshark, which provides business professionals with a cloud-based solution to create, share and track online video presentations that are mobile-ready. For more musings on the world of content marketing, SEO, and more, follow Brendan on Twitter @brencournoyer. You can also find more tips and ideas on using PowerPoint and video to enhance your marketing strategies by visiting the Brainshark Ideas Blog.

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3 Reasons Why Podcasts Should Be Part of Your Content Marketing Strategy

Ah, the podcast. While video may be the sexy new trend in content marketing, and written copy its bread-and-butter, the podcast holds its own with three distinct advantages that serve to complement any content marketing strategy. Find out why podcasts should be a part of your organization’s overall content marketing strategy by OpenView Labs’ Brendan Cournoyer.

Posted in Creating Content, Developing a Strategy, Podcasts | Tagged , , | 19 Comments

Connect With Us:

Connect With Us On TwitterConnect With Us On FacebookConnect With Us On Google+Connect With Us On LinkedINConnect With Us On YouTubeConnect With Us On SlideShareConnect With Us On YouTube
avatar

Author: Brendan Cournoyer

Brendan Cournoyer is a content manager at Brainshark, which provides business professionals with a cloud-based solution to create, share and track online video presentations that are mobile-ready. For more musings on the world of content marketing, SEO, and more, follow Brendan on Twitter @brencournoyer. You can also find more tips and ideas on using PowerPoint and video to enhance your marketing strategies by visiting the Brainshark Ideas Blog.

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Bringing Down the House: How SEO is Like Blackjack

“The best part? It’s beatable.” – Kevin Spacey’s character, describing blackjack in the film,. . .  more

Posted in How-To, SEO, Web Content | Tagged , | 9 Comments

Connect With Us:

Connect With Us On TwitterConnect With Us On FacebookConnect With Us On Google+Connect With Us On LinkedINConnect With Us On YouTubeConnect With Us On SlideShareConnect With Us On YouTube
avatar

Author: Brendan Cournoyer

Brendan Cournoyer is a content manager at Brainshark, which provides business professionals with a cloud-based solution to create, share and track online video presentations that are mobile-ready. For more musings on the world of content marketing, SEO, and more, follow Brendan on Twitter @brencournoyer. You can also find more tips and ideas on using PowerPoint and video to enhance your marketing strategies by visiting the Brainshark Ideas Blog.

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