Author Archives: David Meerman Scott

David Meerman Scott

David Meerman Scott’s 2007 book The New Rules of Marketing & PR opened people’s eyes to the new realities of content marketing. Six months on the BusinessWeek bestseller list and published in more than twenty languages, New Rules, now in its second edition, is now a modern business classic. Scott’s popular blog and hundreds of speaking engagements around the world give him a singular perspective on how businesses are implementing new strategies to reach buyers. You can follow him on Twitter @dmscott.

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Want to Write an Ebook? Get Inspired with These Tips and Samples

By David Meerman Scott | Published: June 16, 2010

Tweet One of the most powerful forms of content marketing is the ebook. Never. . . more

Posted in Content Design, Content Marketing Examples, eBooks, How-To | Tagged Blogging, Content Design, eBooks, Google, How-To, Samples, Social Media, Web Content | 10 Comments

Author: David Meerman Scott

David Meerman Scott's 2007 book The New Rules of Marketing & PR opened people's eyes to the new realities of content marketing. Six months on the BusinessWeek bestseller list and published in more than twenty languages, New Rules, now in its second edition, is now a modern business classic. Scott's popular blog and hundreds of speaking engagements around the world give him a singular perspective on how businesses are implementing new strategies to reach buyers. You can follow him on Twitter @dmscott.