Author Archives: Jessica Brown

Jessica Brown

Jessica Brown loves to consume and create quality content. Currently she serves as the content manager for Citrix Online, makers of GoToMeeting, GoToMyPC, etc. She manages the marketing content creation program and frequently speaks on webinars with experts and influencers. She believes that ideas should be expressed, people should create honest work, and quality always reigns over quantity. You can follow her on Twitter @ContentCr8.

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How to Create Content that Ignites Reader Conversation

By Jessica Brown | Published: December 21, 2011

Creating a two-way conversation dynamic with your readers is not difficult or beyond your marketing budget: two examples from Google and Etsy demonstrate how you can spark reader interest and ignite dialog by appealing to their inherent curiousity and inviting their response.

Posted in Content Ideas, Creating Content, How-To | Tagged Audience, Engaging Content, Google, Social Media | 10 Comments

Author: Jessica Brown

Jessica Brown loves to consume and create quality content. Currently she serves as the content manager for Citrix Online, makers of GoToMeeting, GoToMyPC, etc. She manages the marketing content creation program and frequently speaks on webinars with experts and influencers. She believes that ideas should be expressed, people should create honest work, and quality always reigns over quantity. You can follow her on Twitter @ContentCr8.

Other posts by Jessica Brown

Three Lessons from a Content Kool-Aid Hangover at #cmworld

By Jessica Brown | Published: September 9, 2011

Let’s start with a math question (don’t worry; I know you’re probably not a. . . more

Posted in Content Marketing World | 2 Comments

Author: Jessica Brown

Jessica Brown loves to consume and create quality content. Currently she serves as the content manager for Citrix Online, makers of GoToMeeting, GoToMyPC, etc. She manages the marketing content creation program and frequently speaks on webinars with experts and influencers. She believes that ideas should be expressed, people should create honest work, and quality always reigns over quantity. You can follow her on Twitter @ContentCr8.

Other posts by Jessica Brown

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