Author Archives: JT Anderson

JT Anderson

JT Anderson is VP Executive Creative Director at Enlighten, one of the nation’s original interactive agencies. Before joining Enlighten he held lead roles within various Leo Burnett / Publicis shops. He has over a decade of digital marketing experience handling clients such as Kellogg’s, Diageo, Blackberry, Nintendo, and P&G. Current clients include Johnson & Johnson, Hunter Douglas, John Frieda, Jergens, and Bioré. You can follow Enlighten on Twitter @EnlightenAgency.

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How Should Content Play in the Social Universe?

By JT Anderson | Published: September 21, 2011

With the dizzying array of digital platforms — and the increasingly interconnected and social. . . more

Posted in Developing a Strategy, How-To, Managing the Process, Social Media | Tagged Content Marketing Strategy, e-Newsletters, Engaging Content, Social Media | 6 Comments

Author: JT Anderson

JT Anderson is VP Executive Creative Director at Enlighten, one of the nation's original interactive agencies. Before joining Enlighten he held lead roles within various Leo Burnett / Publicis shops. He has over a decade of digital marketing experience handling clients such as Kellogg's, Diageo, Blackberry, Nintendo, and P&G. Current clients include Johnson & Johnson, Hunter Douglas, John Frieda, Jergens, and Bioré. You can follow Enlighten on Twitter @EnlightenAgency.