Author Archives: Russ Henneberry

Russ Henneberry

Russ Henneberry writes and speaks about content marketing and how tiny businesses can make mighty profits using a personal computer, a little imagination and a few well-placed dollars. You can read his daily blog or follow him on Twitter @RussHenneberry.

How to Use Content Marketing to Cross Sell Your Current Customers

By Russ Henneberry | Published: September 2, 2010

Tweet What is it up to now? Ten times more expensive to generate a new. . .  more

Posted in Creating Content | Tagged , , , , , , , , , , , | 3 Comments

Author: Russ Henneberry

Russ Henneberry writes and speaks about content marketing and how tiny businesses can make mighty profits using a personal computer, a little imagination and a few well-placed dollars. You can read his daily blog or follow him on Twitter @RussHenneberry.

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D.I.S. Creates Content Marketing with Lasting Impact

By Russ Henneberry | Published: July 20, 2010

Tweet The lifespan of a mayfly is anywhere from 30 minutes to 24 hours.. . .  more

Posted in Blogging, eBooks, How-To | Tagged , , , , | Leave a comment

Author: Russ Henneberry

Russ Henneberry writes and speaks about content marketing and how tiny businesses can make mighty profits using a personal computer, a little imagination and a few well-placed dollars. You can read his daily blog or follow him on Twitter @RussHenneberry.

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How To Reformat, Repurpose and Resurrect the Existing Content In Your Organization

By Russ Henneberry | Published: June 11, 2010

Tweet Creating good content is hard work. Don’t make it harder than it needs. . .  more

Posted in eBooks, How-To, Repurposing Content | Tagged , , , , , , , , , , , , , | 15 Comments

Author: Russ Henneberry

Russ Henneberry writes and speaks about content marketing and how tiny businesses can make mighty profits using a personal computer, a little imagination and a few well-placed dollars. You can read his daily blog or follow him on Twitter @RussHenneberry.

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