Author Archives: Sandra Zoratti

Sandra Zoratti

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Sandra Zoratti is Vice President, Global Marketing Solutions at InfoPrint Solutions, a Ricoh company (and a sponsor of the Content Marketing Institute). She is responsible for its transformation from a pure hardware centric company into a communications-based solutions business. She is directly responsible for InfoPrint’s overall solution strategy, marketing, sales, integrated portfolio development as well as data-analytics and multi-channel communication technologies.

5 Steps to Using Data to Maximize Content Marketing ROI

One of the biggest challenges for content marketers is tying their activities to return. . .  more

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Author: Sandra Zoratti

Sandra Zoratti is Vice President, Global Marketing Solutions at InfoPrint Solutions, a Ricoh company (and a sponsor of the Content Marketing Institute). She is responsible for its transformation from a pure hardware centric company into a communications-based solutions business. She is directly responsible for InfoPrint’s overall solution strategy, marketing, sales, integrated portfolio development as well as data-analytics and multi-channel communication technologies.

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How to Make the Case for Data-Driven Marketing

One of the best ways to get the right data to the right person at the right time is to have the right data. Here are some tips on how to fix common data problems.

Posted in How-To | Tagged | 1 Comment

Connect With Us:

Connect With Us On TwitterConnect With Us On FacebookConnect With Us On Google+Connect With Us On LinkedINConnect With Us On YouTubeConnect With Us On SlideShareConnect With Us On YouTube
avatar

Author: Sandra Zoratti

Sandra Zoratti is Vice President, Global Marketing Solutions at InfoPrint Solutions, a Ricoh company (and a sponsor of the Content Marketing Institute). She is responsible for its transformation from a pure hardware centric company into a communications-based solutions business. She is directly responsible for InfoPrint’s overall solution strategy, marketing, sales, integrated portfolio development as well as data-analytics and multi-channel communication technologies.

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