By Pamela Muldoon published March 26, 2015

Jesse Desjardins Tells How His SlideShare Posts Got Him Fired and Hired

In this episode of The Pivot, Todd Wheatland sits down with Jesse Desjardins to find out how the Canadian became the Head of Social Media for Tourism Australia and how SlideShare has led to his firing, hiring, and even a trip to SXSW. Continue reading

By Pamela Muldoon published March 19, 2015

Robert Rose Failed at Rock, Said No to Nudity, and Saw a Future in Content

In this episode of The Pivot, Todd Wheatland talks with Robert Rose to discover his journey to CMI, including his days on the LA music scene, a stint in the Hollywood for ugly people, and the discovery of his kindred spirit in content. Continue reading

By Pamela Muldoon published March 12, 2015

How Doug Kessler Went From Limos to Crap to Content Marketing Success

From Madison Avenue to a content marketing rant that went viral, Velocity Partners’ Doug Kessler shares his backstory with The Pivot host Todd Wheatland. Discover why Doug prefers B2B and thinks ethics in marketing isn’t an oxymoron. Continue reading

By Pamela Muldoon published March 5, 2015

Damon Klotz Shares Lessons Learned Early On

The Pivot host Todd Wheatland sits down with Damon Klotz who created his HR-focused brand in college and a few years later was Ramsay Health Care’s global digital strategy manager. No matter your age, you can learn from his journey. Continue reading

By Pamela Muldoon published February 26, 2015

Carlos Abler Talks Journey of Mummies, Mimes, and Content Marketing

Carlos Abler went from mummification in Minnesota to mime school in France to Native Americans at the Smithsonian Institute. Host Todd Wheatland talks with Carlos about his journey to leading 3M’s global content marketing strategy. Continue reading

By Pamela Muldoon published February 19, 2015

Scotland to Singapore: Lenovo’s Rod Strother Takes Direct Path

In The Pivot, host Todd Wheatland learns how Lenovo’s Rod Strother auditioned for The Royal Academy of Dramatic Art, but then took communication courses that led him from Scotland to Singapore to debut a new digital marketing agency. Continue reading

By Pamela Muldoon published February 12, 2015

Bill Boorman Turned Failure and Honesty into #Tru Business

In The Pivot, host Todd Wheatland talks to Bill Boorman who grew a recruiting agency to 127 offices, started his own business, went bankrupt, and — through his social media connections — discovered the unconference and his newest journey. Continue reading

By Pamela Muldoon published February 5, 2015

Rebecca Lieb Shares Her Path to the Digital Era

The Pivot’s Todd Wheatland talks with savvy digital analyst Rebecca Lieb of Altimeter Group. Her story plays like a movie with a stint as a film journalist, a life in Paris, and her presence in the early era of digital advertising. Continue reading

By Pamela Muldoon published January 29, 2015

The Pivot: Tim Washer Laughs on the Way to Cisco

A minister’s kid who writes comedy walks into Cisco. It’s not the start of a joke, but the real life of Tim Washer who chats with Todd Wheatland at 30,000 feet about his pivot and the class every content marketer should take. Continue reading

By Pamela Muldoon published January 22, 2015

Co-Founder Tells How Kapost Bloomed

In The Pivot, host Todd Wheatland talks with Kapost Co-founder and CEO Toby Murdock about how he went from flowers to tech, why Kapost’s first business proposition was going to fail, and how it changed its target audience for success. Continue reading