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OUR CONSULTANTS
CMI Consulting works with organizations of all sizes to address the challenge of how content can be leveraged for positive impact on business results. We work with consultants across a broad range of expertise. Each brings deep knowledge and experience to our strategic and advisory services:
Robert’s Posts on CMI | Follow on Twitter | Learn More About Robert
As Strategist in Residence for CMI – Robert helps to assist CMI Clients with the onboarding process, facilitate new engagements and direct clients to the right CMI Consultant. Additionally, Robert acts as a consultant with CMI – specializing in Content Marketing and Management Strategies. As the Founder and Chief Troublemaker at Big Blue Moose, Robert has more than 15 years of experience, and a track record of helping brands and businesses develop successful Web and content marketing strategies. Over the last 8 years, he’s worked with clients such as Nissan USA, Robb Report, First American Title, Skype and Pep Boys to develop Web, content marketing and management strategies. Robert is currently a Research Fellow with Coburn Ventures, a community of experts discussing and innovating current trends in Technology and investing. He has also served on the Board of Directors of the Software and Information Industry Association (SIIA) Software Division, and is a founding member of the Executive Council on Software-as-a-Service.
Follow On Twitter | Learn More About Ardath
Ardath Albee is the CEO of her firm Marketing Interactions, Inc. and the author of the book eMarketing Strategies for the Complex Sale. As a B2B marketing strategist, Ardath helps B2B companies with complex sales create eMarketing Strategies that use contagious content to turn prospects into buyers and extend the lifetime of customer relationships. From buyer personas to content strategy and the development of marketing content that powers integrated digital and social initiatives, Ardath helps B2B companies use content and conversations to drive pipeline momentum and qualified sales opportunities. Many of her clients are high tech companies including Cisco, Adobe, BMC Software, Tyco Electronics, Real Story Group and Avid Technology. Ardath authors the popular Marketing Interactions blog and is a frequent industry speaker.
Follow On Twitter | Learn More About Jay
Jay Baer is a tequila-loving, hype-free strategist that helps major companies and their agencies harness and integrate the awesome power of social media and content marketing. A founder of five companies, he’s worked with more than 700 brands since the inception of digital in 1994, including Nike, Sony, Caterpillar, Allstate, P&G, and Conoco/Phillips. His Convince & Convert blog has been named the #3 social media blog in the world. He’s also co-author of the book The NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter, and More Social, the playbook for social business transformation. He consults with clients on the convergence of social, email, content, and customer service.
Follow on Twitter | Learn More About Mack
Mack Collier is a social media consultant,trainer and speaker located in Alabama that specializes in helping companies use social media to better connect with their customers. His clients include businesses of all sizes, from sole proprietorships, to Fortune 100 companies. His motto is “Don’t focus on the tools, focus on the connections that the tools help facilitate.” His goal is to help his clients create those connections with their customers, and nurture them into relationships that help grow their bottom line. Mack is also a requested speaker and has presented at some of the top social media conferences and events, including South By Southwest Interactive, Marketing Profs Digital Marketing Mixer, and Social Media Optimization Summit. He is also passionate about teaching companies how to use social media sites and tools more effectively, and offers training and seminars privately to companies.
Follow On Twitter | Learn More About Jason
Jason Falls is one of the leading thinkers, strategists and public speakers in the social media marketing, digital marketing and online communications industries. He is the author of the noted industry blog SocialMediaExplorer.com, a fixture at or near the top of the AdvertisingAge Power 150 Marketing Blogs list and is responsible for ExploringSocialMedia.com, a learning community for digital and social media marketing. His content strategies have helped clients like Humana, Jim Beam, Maker’s Mark, SHPS, the Envelope Manufacturers of America and University of Louisville Health Care, among others.
Read Dianna’s Posts on CMI | Follow on Twitter | Learn More About Dianna
Dianna is a B2B Web marketing expert who has built her online presence using SEO, blogging, and social media. The president of DH communications, Inc., a firm specializing in B2B Web marketing and copywriting, Dianna has been quoted in numerous blogs, books and articles. She’s also a frequent speaker on marketing and SEO and has presented to the Publicity Club of New England, the New England Direct Marketing Association and the International Association of Business Communicators, to name a few. Her work is featured in the best selling author David Meerman Scott’s new book World Wide Rave and she is the recipient of over a half dozen marketing awards. Dianna’s client list includes large and small companies across the U.S .
CMI Consultant
Read Lisa’s Posts on CMI | Follow on Twitter | Learn More About Lisa
Lisa Petrilli is Chief Executive Officer of C-Level Strategies, Inc. She works with executive-level clients as a Marketing Strategist, Social Media Concierge, Leadership Consultant and as a Personal CEO Connector for the CEO Connection organization. Lisa has vast experience working with C-level executives, creating business visions, marketing strategies and social media/marketing content, leading teams, running near billion-dollar businesses, and implementing Herculean initiatives. Lisa has an MBA from Northwestern University’s Kellogg Graduate School of Management in Marketing, International Business & Organizational Behavior and a Bachelor’s Degree from Indiana University’s Honor’s College and Kelley School of Business.