Tag Archives: Budget
Author: Heidi Cohen
Heidi Cohen is an actionable marketing expert. As president of Riverside Marketing Strategies, Heidi works with online media companies and e-tailers to increase profitability with innovative marketing programs based on solid analytics. During the course of 20 years, Heidi has obtained deep experience in direct and digital marketing across a broad array of products including soft goods, financials services, entertainment, media entities and crafts-oriented goods. Heidi shares her actionable marketing insights on her blog. Find Heidi Cohen online at Twitter @heidicohen, LinkedIn and Facebook.
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Tweet The groundbreaking Content Marketing Benchmarks, Budgets and Trends research from Junta42 and Marketing. . . more
Author: Debbie Williams
As co-founder of SPROUT Content, Debbie Williams is passionate about developing strategic, creative content that eloquently captures the spirit and emotion of brands through words. After more than 10 years of copywriting and creative marketing experience for global beauty brands and consumer goods companies, she now knows that content marketing is what she’s been doing all along. Follow her on Twitter @sproutcontent.
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Tweet In our ongoing series, we’re helping B2B marketers overcome the challenges highlighted in. . . more
Author: Russell Sparkman
Russell Sparkman has 25 years of experience in visual communications (photography, video), the last 10 of which have been as the head of Fusionspark Media. Fusionspark Media specializes in content strategy, content marketing and content production across multiple platforms for B2B, B2C, non-profits and government clients. Fusionspark Media is based in Langley, WA, north of Seattle. You can follow Russell on Twitter @fusionspark and see him speak at Content Marketing World.
Other posts by Russell Sparkman
7 Tips for Diving into Content Marketing
Tweet Small and medium-sized businesses tend to be challenged when it comes to content. . . more